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Dec 2019
One of the great things about adventure is that you’ll never know what's going to happen. We opened our new store a month ago, and I think it’s safe to say that it’s already giving us way more than we even could have expected.
Only three weeks after the opening, the weather gods decided to make it rain on us. Unfortunately, this wasn’t the good kind of rain. Our pipes were clogged, the store was flooded. A brand new store, brand new floor, brand new furniture - everything was soaking wet.
I wouldn’t want to repeat the words that came out of my mouth screaming that morning. This was the last thing I needed. It was the morning before Black Friday, one of the busiest days of the year, and we still had a lot to do. Needless to say, it was a stressful morning.
Even though I mentally felt like the water had soaked me away, drowning in your own sorrows doesn't take you anywhere. When you’re running a company, you simply meet setbacks. I feel a responsibility to my employees, my business partner, our customers - so I always try to step over it and move on. If I don’t believe that everything will be fine, no one will.
Maybe you could say that we were "baptized." A splash of water to celebrate new life. It’s a first bump (with probably many more to come) in a new and hopefully long adventure. And a little bit of water isn’t going to stop us from continuing that journey. Don’t get me wrong, water damage is a major setback, especially when you’ve just opened a new store. But I'm reminded that we’re just at the start of it all.
We didn’t come this far to only come this far.
Olaf.
