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    Tiffany Chung

    09 Mar 2021

    Text by Tiffany Chung

    ØLÅF CITIZENS: Alex Zeta

    09 Mar 2021

    Alex Zeta is an intuitive creator that transforms emotion and feeling into works of art. In this edition of Citizens, the up-and-coming artist talks to us about how life in Spain, The Netherlands, and the pandemic have shaped his body of work.

     

    Hi Alex, you’re the first artist to ever be featured in the new ØLÅF window gallery. Tell us about your installation.

    “It’s called ‘Now, but not now, but maybe even never’. It’s inspired by the sadness I felt my first winter in Amsterdam because of the lack of sunlight and the anxious time we are all living in now. It’s a concept called ‘solastalgia’ which describes the anger, anxiety and different feelings you get when your environment is changing around you. So, I created this fountain that combines fabric and liquid representing a kind of fluidity and adaptiveness to change that brings hope and new energy. I also used tanning bed lights to give the feeling of sun and combat the lack of light."

     

    Did you always know you wanted to be an artist?

    “When I was a child, I used to say to my mother that I would be an architect. But I studied graphic design in Spain and worked in a design school for 4 years as a graphic designer. I decided to quit my job because I needed something else. I was more interested in creative spaces, how objects work in spaces, and creating atmospheres."

     

     

    Was the decision to quit and move to Amsterdam easy?

    “I thought about going to Berlin first. But I visited some friends in Amsterdam and decided to apply to the Gerrit Rietveld Academie instead. I started contextual design but realized that it wasn’t for me. So, I switched to another department called ‘Design Lab’ that is based on material research. It's very open and very free."

     

    How has Spanish culture and Dutch culture influenced you creatively?

    “They’re really different. I think there’s something very special and particular to Spain, the atmosphere of the people, and I would like to do something creative with it in the future. In the Netherlands, there are many artists from different countries here so this can inspire and blow your mind."

     

    Alex in the studio.

     

    Where is your studio?

    “In Amsterdam Noord. I'm quite lucky because I literally live in front of my studio which is something that I never thought could happen. It's super cool. It's very important to be in a domain for you to develop your things."

     

     

    Do you listen to music while you work?

    “Yeah, it depends on how I feel. My work is very intuitive, my methodology is guided by emotions most of the time. I like techno or electronic music when I want to keep my energy up, but sometimes I just need something more pop or relaxing. Sometimes I need silence."

     

    You seem to work with ceramics a lot. Do you prefer it?

    “It’s funny that you ask that because I think that’s the expectation now but it’s actually because of this situation with Covid. I was not feeling very good, being alone every day, not in the studio. Then, I met some people that were working with ceramics and I thought I’d try to just make something out of nothing. No serious expectations, just fun."

     

    Ceramic piece from the future.

    Table for tea ceremony.

     

     

    That’s how you started your @bufffetbufffetbufffet account?

    “Exactly. I made some vases, tiny pieces, and then I decided to make candle holders. Basically, I started to post on Instagram as a way to make some income during Corona. At first, I was afraid to post and wanted to delete it, but then I got many messages from people that liked it. So, I continued to do more and found myself selling candle holders."

     

    What do you see yourself doing after school?

    “I have no clue. I really want to try to explore more things and see what I can do with it. I want to develop conceptually. I want to move to another city too. When you move to a place, you get new ideas. I love Brussels. I think it's a very good city because I like the flow of the people and I like that it’s a bit dirty. It’s also a very queer city. There are also possibilities for creators, like designers and artists. Then, I’d like to go somewhere else like Mexico."

     

    Alex working on the fontain.

    ‘Now, but not now, but maybe even never’

     

     

    For our last question, can you name a person, place and thing that inspires you?

    “People on the street inspire me. In Spain, I used to take many photos of people and observe how they are different. The pictures are on my @v_____________i______________p account. To me, these people are real heroes because they might look a bit weird, but I think they are very authentic. They are their true selves no matter what. That’s very cool and I wish more people were like that."

     

    “Also, conversations inspire me. I learn more by talking with my friends. Many of my friends are artists, so I can talk with them about work and ask how they see things, or how they express things, or what their process is like. I think it's very powerful to have conversations and get different perspectives."

    03 Jan 2023

    ØLÅF CITIZENS: GLORIA LANDENBERGER

    03 Jan 2023

    Gloria Landenberger is an Amsterdam-based designer, creative director, ceramicist, and the founder of the interior label 2222STUDIO. Firmly rooted in fashion and interior you’ll always find her shifting between both worlds. From leading the creative direction of a German fashion and interior brand to creating one-of-a-kind sculptural works in her studio, her projects all arise from the same creative drive and vision.

     

    How did you get into fashion?

    “I studied industrial and fashion design in Berlin and Paris. Since then I’ve worked for over a decade as designer, design manager and creative director for a variety of European fashion brands. And since a couple of years as creative director for a brand in Berlin."

     

    What motivated you to make the transition from fashion into ceramics?

    “After working nonstop in the fashion industry, I was longing to take my creativity out from behind a corporate computer and create something with my own hands which led me to experiment with clay. It initially just started off as some sort of meditational practice and developed over time into my passion and second business."

     

     

    Tell us about 22_22 studio.

    “As I had only worked for other people's companies, I eventually felt the urge to create a brand that would represent my own aesthetics and values that would help enable me to share what inspired me personally. Therefore, I decided to merge this idea with my passion for crafts and interior and started my own brand 2222STUDIO under which I design, make and sell interior objects. 2222STUDIO was inspired by my lucky number and time 22:22. Since I was a teenager, I have been superstitious about it and believed that catching this time over and over was no coincidence. I always felt compelled to make wishes for a whole minute until this magic alignment of numbers passed. "

     

    Advice you would give to someone who is interested in starting their own business.

    “Just do it! I believe that it’s important to start somewhere with a vision and then figure things out along the way. Too much overthinking and doubting upfront will just block you. "

    What do you feel is the best part of your job?

    “That it's so versatile, creative, and that I am independent."

     

    3 words that best describe your creative process.

    “Intuitive, meditative and passionate."

     

     

    Favorite song to listen to when you’re working in your studio?

    "Okwukwe Na Nchekwube by Celestine Ukwu & his Philosophers"

     

    Name a personal achievement you’re proud of.

    “Following and building a career for myself that reflects what I am passionate about."

     

    Name a mistake that taught you a lesson.

    “Taking on an order that exceeded my capacity and really challenged my entire setup."

     

    Your top 3 travel destinations. Dream vacation.

    “Mexico, Japan, Venice."

     

    Describe your personal style.

    “Minimal and eclectic."

     

    The one thing in your wardrobe you can’t live without.

    "All my Jackets and coats."

     

    Name a person, place, or thing that inspires you.

    "I really like the work of Alicja Kwade. But my brain just picks up on everything that I see around me. It could be super and abstract, light, textures, shapes."